Dental marketing built around treatments
Your patients search for the treatment, not for a dentist. Own a page for each one, in each neighborhood you serve.
Why a good practice stays invisible online
You compete with the manufacturer
Search the name of any treatment and you are up against the brand behind it, the health portals and the directories. A single practice does not win that page, no matter how good the practice is.
Cheap clicks, no way in
Ads in this field cost a few dollars a click, far less than most trades. That sounds like good news until you notice that everyone else can afford them too, so the auction never ends.
One page for twenty treatments
Implants, Invisalign, whitening, veneers, dentures, pediatric care. Most practice sites list all of it under “our services” and rank for none of it.
What we build for a dental practice
A pillar cluster: your treatments multiplied by the areas your patients come from. Implants, clear aligners, cosmetic work, whitening and pediatric care, each crossed with the neighborhoods and towns around your chairs. Up to 100 pages, every one built for a search a patient actually types, all on your own domain.
The searches your engine is built for
368,000
times a month someone in the US searches “invisalign”. “Dental marketing”, the term that brought you here, gets 1,800. Patients look for the treatment, and almost never for the word dentist.
$3.01
for a click on “invisalign”, one of the cheapest we have measured in any trade. Cheap clicks are not the advantage they sound like: everyone in your area can afford them, so nobody gets ahead.
165,000
monthly searches for “teeth whitening”, the single most contested term we have measured on this site across every trade. Nationally it is out of reach. With your town attached to it, it is not.
Built around where your patients come from
Most practices draw from a handful of neighborhoods and a couple of neighboring towns, not from a whole county. Tell us the actual catchment, including the places people drive in from, and we build the location pages to match. A second location gets its own branch of the cluster.
What's in a dental build
The same scope in every package. What changes is how many pages.
A separate page for each treatment in each area you draw from, rather than one services list
Google Business Profile setup and the base citations that belong with it
Local schema, on-page SEO and internal linking, so the pages carry each other instead of competing
A short appointment form and call tracking, so you can see every inquiry and which page produced it
Built on your own domain and in your own accounts, yours outright from the first day
The honest version of our proof
Dental case studies are in progress. Until they are published, judge us on what you can actually check: a named founder in Florida, prices published on this site rather than quoted behind a call, and this site itself, built the same way we would build yours.
What a build like this costs
One-time, operating costs shown separately before you sign.
- Starterup to 50 pagesfrom $9,990
- Founderup to 75 pagesfrom $13,500
- Executiveup to 100 pagesfrom $17,500
Modules that fit a dental practice
Optional, monthly, and none of them is required to own the build.
- AuthorityDental terms carry the highest difficulty scores we have measured anywhere. Pages get you found, authority is what decides whether they rank at all.See how
- YouTube Engine“Does it hurt” and “what does it cost” are the questions patients ask before they book. Seeing the answer from the person who would treat them is worth more than reading it.See how
Common questions
What actually works in dental marketing?
Being the obvious answer for a specific treatment in a specific place. Your practice will not outrank the manufacturer for “invisalign”, and it does not need to. It needs the page for that treatment in your town, and one for every other treatment you offer, in every place your patients come from.
Should I just run ads instead?
You can, and clicks in this field are unusually cheap at a few dollars each. The catch is that they are cheap for every practice around you, so the auction is permanent and it stops the day you stop paying. Pages you own do not work that way. Many practices sensibly do both.
We are a single location. Is this overkill?
Then the page count comes down, and so does the price. A single practice usually draws from a handful of neighborhoods, which means fewer location pages and more treatment pages. We size the build to the catchment, not the other way around.
Can you write about treatments accurately?
We draft it, and you or your clinical lead corrects and approves it before anything goes live. Patient-facing claims about outcomes are yours to make or refuse, not ours, and we would rather ask twice than publish something a dentist would wince at.
How long until it works?
It builds over months rather than weeks, and dental is slower than most fields because the terms are among the most contested we have measured. Pages get you found, authority gets you ranked. We tell you what to expect at the start and we do not promise a date.
What do I own at the end?
Everything: the domain, the pages, the content, the Google Business Profile and the data behind it. If you stop working with us, none of it moves.
Do you guarantee new patients?
No. We build the engine and the authority groundwork, and we report what it produced. We never promise patient volume, rankings or revenue.
We also build for
See what an engine for your practice would look like
Book a 20-minute call. We will look at your services and the towns you cover and show you what we would build. No pressure and no income promises.