A lead engine built for roofing companies
Stop renting shared leads. Own a system of search pages that brings roofing work to you, in the towns you actually cover.
The way most roofers get leads is broken
Shared, not yours
You pay Angi or HomeAdvisor for a lead, and so do the other roofers in your area. Same homeowner, sold more than once, and the first one to call wins.
Rented, not built
When you stop paying, the phone stops that same day. You are renting access to someone else's audience rather than building anything you keep.
Invisible
Your site has a handful of pages. Almost none of the roofing searches happening in your area ever reach it, because there is nothing there to find.
What we build for a roofing company
A pillar cluster: your roofing services multiplied by the areas you serve. Repair, replacement, storm damage, metal, inspection, each crossed with the towns you cover. Up to 100 pages, every one built for a search a homeowner actually types, all on your own domain.
The searches your engine is built for
90,500
times a month someone in the US searches “roof repair”. The term the lead sellers compete over, “roofing leads”, gets 990. Your customers search for the work, not for the trade behind it.
40,500
monthly searches for “roof inspection”. One page for it in each town you cover, and each of those pages is a separate way into your business.
2,400
monthly searches for “storm damage roof repair”. Far fewer than “roof repair” gets, but with noticeably less competition standing in front of it.
Built around your service area
Tell us your area the way you think about it: a radius, say 40 miles from the yard, a county, a list of towns, or ZIP codes. We turn that into the exact location pages your engine needs. Cover one town or a whole region, the model works the same way, and it grows when your crews do.
What's in a roofing build
The same scope in every package. What changes is how many pages.
Google Business Profile setup and the base citations that belong with it
Local schema, on-page SEO and internal linking, so the pages carry each other instead of competing
A short lead form and call tracking, so you can see every call and which page produced it
Built on your own domain and in your own accounts, yours outright from the first day
The honest version of our proof
Roofing case studies are in progress. Until they are published, judge us on what you can actually check: a named founder in Florida, a method we describe in public rather than hint at, and this site, built the same way we would build yours.
What a build like this costs
One-time, operating costs shown separately before you sign.
- Starterup to 50 pagesfrom $9,990
- Founderup to 75 pagesfrom $13,500
- Executiveup to 100 pagesfrom $17,500
Modules that fit roofing
Optional, monthly, and none of them is required to own the build.
Common questions
How much do roofers pay for leads?
It varies by provider and market, and shared leads are usually billed per lead whether or not they turn into work. The other side of that number is easier to check: a click on “roof repair” was priced at $12.18 in the ad auction in July 2026, according to SE Ranking. That is roughly the going rate for attention you could be earning through your own pages instead.
Does buying roofing leads work?
It works in the sense that the phone rings. It does not build anything. The same homeowner is sold to several roofers, and the day you stop paying, the calls stop with it. That is the trade-off, and only you can judge whether it is worth it in your market.
I already pay Angi. Why change anything?
You do not have to change anything overnight. Most owners run both for a while and let their own numbers decide. The difference is that one of the two keeps working on the month you stop paying for it.
How long until it works?
It builds over months rather than weeks. Pages get you found, authority gets you ranked, and the second part is the slow one. We tell you what to expect at the start and we do not promise a date.
What if I cover several towns?
That is exactly the model. Each service you offer gets a page in each town you actually work in, which is why the page count grows with your service area rather than with your budget.
What do I own at the end?
Everything: the domain, the pages, the content, the Google Business Profile and the data behind it. If you stop working with us, none of it moves.
Do you guarantee leads?
No. We build the engine and the authority groundwork, and we report what it produced. We never promise lead volume, rankings or income.
We also build for
See what a roofing engine would look like in your area
Book a 20-minute call. We will look at your services and the towns you cover and show you what we would build. No pressure and no income promises.